2017 Big News in Dongguan 3F


  1. Great Opening of 37th Dongguan 3F


On March 16-20, 2017, the37th International Famous Furniture Fair (Dongguan) was successfully held in Dongguan China, concurrent with 3F Export Fair, 3F Design Fair, Home Accents Fair, Chinese Style Furniture Fair. The number of visitors on site hit the record. Including 10,095 International buyers, 135,685 visitors participated in the show, with an obvious increase of nearly 10,000 visitors.


  1. Golden Wing Award


In 2017, Dongguan 3F announced the start of the new Golden Wing Award, which is upgraded from the awarding system lasted for 36 editions of Dongguan 3F in the past 18 years. Including image of the award, award catalog, jury panel and awarding ceremony, Golden Wing Award is upgraded in every aspect to be one of the most influential awards in furniture industry.


  1. Design Home Pavilion


“Design Drives the Future.” From the 37th Dongguan 3F, design officially became one of the key words of show. Design Home Pavilion made its debut with a number of well-known furniture and furnishing designers participating in the show, catching eyes from the whole industry.


  1. 2017 IdeAction


On April 7, 2017, “IdeAction” Dongguan 3F @Milan Sharing Meeting was held in Milan, Italy. More than 100 Chinese furniture entrepreneurs and Euro designers participated the event. Richard Hutten, Ilkka Suppanen, Sandro Santantonio and David Lin gave speeches of their design concepts and inspiration.


  1. 3rd Anniversary of FFEP


In June 2017, Famous Furnishings Expo Park (Hall 9) celebrated its 3rd birthday. In the past 3 years, FFEP has been taking the most advantage of its “exhibition-trading” mode with 500 top furnishing brands at home and abroad, making it much closer to be one of the world furnishings centers.


  1. The 1st China Furnishing Manufacture Conference


展后总结1On August 10th, 2017, the 1st China Furnishing Manufacture Conference was held in Dongguan, Guangdong. It is co-organized by China National Light Industry Council, China National Furniture Association, Dongguan People’s Government. The conference is the one and only good opportunity to gather government experts, industrial associations, schools professors, institutes and representative producers to study the manufacturing industry environment and forecast in China.


  1. Custom-Made China


开幕式01On August 11th, 2017, the 1st China International Custom-made Furnishings Fair (Dongguan) presented its great debut in Dongguan, China, concurrent with the 38th International Famous Furniture Fair (Dongguan), making Dongguan 3F one big step closer to “Big Furnishings” strategic target.


  1. Mini Box


Mini盒子对所有观众开放2During the 38th Dongguan furniture fair, a brand new Mini Box Showroom Area is on show. With the theme “Evoke Billions of Showroom Design DNA”, Mini Box joined renowned designers and furnishings producers together to compose 7 creative living space showrooms. It becomes one of the most anticipated components of Dongguan 3F.


  1. China House Hold Industry Green Supply Chain Forum


On November 8th, 2017, the 2nd China House Hold Industry Green Supply Chain Forum is held in Dongguan, China. This forum is organized by 8 China national associations and supported by Ministry of Environment Protection of the People’s Republic of China, Guangdong Environment Protection Bureau and Dongguan Government. The forum involves experts around China, having become a guiding event for furnishing industrial chain environmental development.


  1. China (Guangdong) International Furniture Machinery and Material Fair


2017 China (Guangdong) International Furniture Machinery and Material Fair was held on August 8-11. More than 400 exhibitors are involved, taking 50,000 sqm in total. The latest trend, latest equipment, latest products of furnishings industrial supply chain are shown in the fair.


  1. Exhibition + “Big Store” New Mode


In 2017, the 1st phase of furnishing big store project begins its construction. It is located between Hall 4-7 and Hall 9 of Guangdong Modern International Exhibition Center. The first phase project will include 9 brands: Baker, Qumei, Kuka, Maxarts, Crafit, Maiso, Meitien, Matrix and Dongjia. These big stores will display almost all the product collection and make a complete presentation of the brands. The Exhibition + “Big Store” is the pioneer mode of furnishing industrial, meeting the new demand nowadays.


  1. Make It Louder


In 2017, Dongguan 3F held several roadshows around China, delivered its latest news and information. From 2017, Dongguan 3F holds its roadshows not only in Dongguan, but also other cities in China and also overseas, making more interaction with local producers, distributors, and furniture malls. It also organizes Asia Design Forum around China.